How To Do Influencer Marketing The Right Way
Searching for the perfect social media influencers, negotiating fees and managing the creatives, all reported upon concisely. We manage your influencer strategy, start to finish.
Want to tell your story through the people that matter the most to your audience?
In today’s world, it’s not just about what you say – it’s about who’s saying it. Influencer marketing strategies involve finding the most powerful people on social media whose audience is relevant to yours and getting them to talk about your brand. By leveraging the power of word-of-mouth marketing through influential people, you can drive KPIs of all kinds, be it brand awareness, community growth, website traffic or sales.
Influencers populate a significant space of the internet today and their reach is important when it comes to reaching younger generations in a honest and positive light.
We assist in selecting and validating every influencer and brand fit to ensure your business is targeting the appropriate users, We also manage influencer marketing campaigns, evaluating and supplying extensive detailed data reporting ensuring month to month progress and client transparency to the fullest capability.
- 84% of millennials and 58% of Gen Z consumers are influenced by recommendations from user-generated content in buying decisions. While only 38% of consumers trust brand produced content.
- 60% of marketers shared that influencer generated content performs better and drives more engagement than that of branded posts.
- Influencer marketing can yield 14x better ROI than other forms of marketing.
- Almost half of all potential customers rely on influencer recommendations.